Products related to Trustworthiness:
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Unreliable Narration and Trustworthiness : Intermedial and Interdisciplinary Perspectives
Though the phenomenon known as “unreliable narration” or “narrative unreliability” has received a lot of attention during the last two decades, narratological research has mainly focused on its manifestations in narrative fiction, particularly in homodiegetic or first-person narration.Except for film, forms and functions of unreliable narration in other genres, media and disciplines have so far been relatively neglected.The present volume redresses the balance by directing scholarly attention to disciplines and domains that narratology has so far largely ignored.It aims at initiating an interdisciplinary approach to, and debate on, narrative unreliability, exploring unreliable narration in a broad range of literary genres, other media and non-fictional text-types, contexts and disciplines beyond literary studies.Crossing the boundaries between genres, media, and disciplines, the volume acknowledges that the question of whether or not to believe or trust a narrator transcends the field of literature: The issues of (un)reliability and (un)trustworthiness play a crucial role in many areas of human life as well as a wide spectrum of academic fields ranging from law to history, and from psychology to the study of culture.
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Data Governance: The Definitive Guide : People, Processes, and Tools to Operationalize Data Trustworthiness
As you move data to the cloud, you need to consider a comprehensive approach to data governance, along with well-defined and agreed-upon policies to ensure your organization meets compliance requirements.Data governance incorporates the ways people, processes, and technology work together to ensure data is trustworthy and can be used effectively.This practical guide shows you how to effectively implement and scale data governance throughout your organization. Chief information, data, and security officers and their teams will learn strategy and tooling to support democratizing data and unlocking its value while enforcing security, privacy, and other governance standards.Through good data governance, you can inspire customer trust, enable your organization to identify business efficiencies, generate more competitive offerings, and improve customer experience.This book shows you how. You'll learn:Data governance strategies addressing people, processes, and toolsBenefits and challenges of a cloud-based data governance approachHow data governance is conducted from ingest to preparation and useHow to handle the ongoing improvement of data qualityChallenges and techniques in governing streaming dataData protection for authentication, security, backup, and monitoringHow to build a data culture in your organization
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The Trustworthiness of God’s Words : Why the Reliability of Every Word from God Matters
This is a book about God’s jealousy for his integrity, his passion to be believed, on the basis of his words alone.Throughout Scripture God expresses his determination to be known as the God who keeps his words.He has resolved that every person and nation will see and confess that all his words are reliable down to every last syllable, jot, and tittle.Learning to trust a God who is sovereign and in control, especially in the ache and throb of life, means hanging on to the conviction that everything he says is utterly dependable.  Knowing that God’s words are trustworthy and living it out can be two different things though, so as well as laying out the theological foundations, Layton MacDonald Talbert explores the practical applications.What does trusting God’s words look like in real life and how has it played out in the experience of God’s people?Let Talbert show you how in tracing the reliability of God through history we can learn to trust him with the future.
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Advertising and Marketing
Praise for the previous edition: Solid, up-to-date addition...--School Library JournalCareers in Focus: Advertising and Marketing, Second Edition covers 21 careers for students interested in persuing a career in this field.Job profiles include:
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How can one verify the trustworthiness of providers?
One way to verify the trustworthiness of providers is to check for reviews and ratings from other customers. Reading about other people's experiences can give you an idea of the quality of service provided. Additionally, you can look for any certifications or accreditations that the provider may have, as these can indicate a level of professionalism and adherence to industry standards. Finally, asking for references or recommendations from friends, family, or colleagues who have used the provider's services can also help in verifying their trustworthiness.
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What is network marketing?
Network marketing is a business model where individuals sell products or services directly to consumers through a network of distributors. These distributors earn commissions not only on their own sales, but also on the sales made by the distributors they have recruited into the network. This creates a multi-level structure where distributors can build a team and earn passive income from the sales generated by their downline. Network marketing often involves selling products through word-of-mouth marketing and building relationships with customers and team members.
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How reliable are digital marketing agencies?
The reliability of digital marketing agencies can vary depending on the agency itself. Some agencies have a proven track record of delivering successful results for their clients, while others may not be as reliable. It is important to do thorough research, read reviews, and ask for case studies before choosing a digital marketing agency to ensure they have the expertise and experience to meet your specific needs. Communication and transparency are also key factors in determining the reliability of a digital marketing agency.
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Where can affiliate marketing advertising be placed?
Affiliate marketing advertising can be placed on a variety of platforms and channels, including websites, social media, email newsletters, and search engines. It can also be featured in blog posts, product reviews, and comparison websites. Additionally, affiliate marketing ads can be placed in video content on platforms such as YouTube and in podcasts. The key is to choose the platforms that align with the target audience and have the potential to drive traffic and conversions.
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Review of Marketing Research
"The Review of Marketing Research" annual series provides current, state-of-the-art articles by the marketing field's leading researchers and academicians.In contrast to other research publications in the field that impose rigid limitations on the length of articles, "RMR" publishes longer chapters that are not only theoretically rigorous, but also offer richer detail, including literature reviews, cutting-edge methodologies, empirical studies, emerging trends, international developments, guidelines for implementation, and suggestions for future theory development and testing.Edited by Naresh K.Malhotra along with a distinguished editorial review board drawn from the leading figures in marketing research and theory, the annual "RMR" volumes include approximately 7-8 chapters.Each contribution undergoes a double-blind review process, and each volume represents an across-the-board view of the full range of current marketing research methodologies.No marketing bookshelf or library will be complete without this annual series.
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Integrated Advertising, Promotion, and Marketing : Communicating in a Digital World
This book introduces the concepts, perspectives, and importance of integrated marketing communication (IMC).It presents the history of Indian advertising, the strategic importance of IMC, and a discussion on social and cultural factors that enhance the effectiveness of marketing communication. Attuned to an evolving, Internet-driven, social media–connected world, the book covers all the important forms of communications used by business organizations, touching upon key areas, from marketing plans, branding, positioning, and creative briefs to copywriting, design.It takes the readers through the varied strands of IMC, including advertising, public relations, direct marketing, and sales promotion.The volume also presents considerations for each major media format with an aim of sending their messages to the end consumer. This volume will be an invaluable resource for students, scholars, and marketing professionals as it covers a wide range of topics like communication strategies, advertising, marketing, brand management, media studies, and public relations.
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Integrated Marketing Communication : Advertising and Promotion in a Digital World
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline.The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communication plan for companies, organizations, and brands. Clear, concise, and practical, the book takes the reader through consumer, market, and competitive research; creative conceptualization; market segmentation, identification of a target audience, and brand positioning; as well as strategic decisions involving the timing, placement, and intensity of advertising, sales promotion, public relations, and brand visibility.The new edition emphasizes the importance of social media, website development, search engine optimization, mobile marketing, brand promotion events, and retail store connectivity.Updated to include more digital content with detailed international examples, this new edition adds four new chapters including Integrated Marketing Communication objectives, budgets, and metrics, legacy media planning, business-to-business marketing strategies, and innovative technologies with topics such as artificial intelligence, predictive analytics, synthetic media, virtual reality, and voice marketing. Upper-level undergraduate and postgraduate students will appreciate this lucid, up-to-date text, as will business professionals in executive education and certificate programs.Experiential learning is provided with chapter assignments and a continuity case study woven into the textbook. The second edition is also accompanied by robust online resources, including PowerPoint slides, chapter videos, lecture notes, classroom exercises, digital flash cards, test banks, an instructor resource book, and interactive templates for preparing an Integrated Marketing Communication Plan.
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Social Network Analysis
Incorporating the most important and cutting-edge developments in the field, this bestselling text introduces newcomers to the key theories and techniques of social network analysis and guides more experienced analysts in their own research. New to This Edition:A chapter on data collection, covering a crucial phase of the research processFully updated examples reiterate the continued importance of social network analysis in an increasingly interconnected worldDetailed ‘Further Reading’ sections help you explore the wider literaturePractical exercises including real-world examples of social networks enable you to apply your learningExpanded and brought right up-to-date, this classic text remains the indispensable guide to social network analysis for students, lecturers and researchers throughout the social sciences.
Price: 43.99 £ | Shipping*: 0.00 £
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Is music in advertising marketing or manipulation?
Music in advertising can be seen as both marketing and manipulation. On one hand, music is used to enhance the emotional impact of an ad and create a connection with the audience, which is a key aspect of marketing. However, it can also be seen as a form of manipulation, as certain types of music can influence the viewer's emotions and perceptions in a way that may not be entirely genuine. Ultimately, the use of music in advertising can be a powerful tool for both marketing and manipulation, depending on the intentions behind its use.
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Is network marketing a good idea?
Network marketing can be a good idea for some individuals who are motivated, have strong networking skills, and are willing to put in the time and effort required to build a successful business. It offers the potential for flexible work hours, unlimited earning potential, and the opportunity to work from home. However, it is important to thoroughly research the company and products being promoted, as well as understand the compensation plan and potential risks involved before getting involved in network marketing.
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Is network marketing good or bad?
Network marketing can be both good and bad, depending on various factors. It can be a good opportunity for individuals to start their own business with low initial investment and flexible working hours. However, it can also be seen as bad if the business model relies heavily on recruiting new members rather than selling actual products, leading to a focus on recruitment rather than product quality. It is important for individuals to thoroughly research and understand the company and its products before getting involved in network marketing.
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Who has experience in network marketing?
Many individuals have experience in network marketing, including sales professionals, entrepreneurs, and individuals who have worked in direct sales or multi-level marketing companies. These individuals have gained experience in building and managing a network of customers and distributors, as well as promoting and selling products or services through word-of-mouth and relationship marketing. Additionally, those who have received training or certification in network marketing may also have relevant experience in the field.
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